Companies We Admire: Virgin America
By Ken Rosen When Virgin America first took off, I flew it quite a bit…as personal research. I was intrigued by [...]
BlueArc case study: Dissecting the brain of the market pays off (Part 2)
Francis Moran case studies feature efforts to develop, implement and measure marketing programs. We are honored to have our work [...]
BlueArc case study: Target marketing to get past low-hanging fruit (Part 1)
Francis Moran case studies feature efforts to develop, implement and measure marketing programs. We are honored to have our work [...]
Companies We Admire: Ringling Brothers & Barnum and Bailey
By Ken RosenSummer movies show what computers can do…the Ringling Brothers & Barnum and Bailey circus shows what people can [...]
RIP Google Wave: What’s the Lesson?
By Ken Rosen When Google Wave came out, I was one of the many who saw category after category of [...]